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May 13th, 2003
Google-fest 2003: All Things Google

05/13/03 RMIUG Meeting - Google-fest 2003: All Things Google

The Tuesday, May 13th meeting of the Rocky Mountain Internet Users Group (RMIUG) will feature a panel discussion called "Google-fest 2003: All Things Google." Every day, Google serves 200 million searches. Over 100,000 advertisers have flocked to the company so far and Google's annual revenues, according to a recent New York Times article, may top $750 million dollars in 2003, more than doubling last year's figures.

So what does all this mean to us? Whether you need to regularly dig deep to find useful information on the Net or have a business need to bring in more qualified site traffic, Google has become the de facto force in the Internet search space that cannot be ignored. Our panel will cover how to become a Google power-user and give us an overview of search engine advertising as well as where Google fits into the mix. We'll also get a peek at some upcoming changes coming to Google's advertising offerings.

Chris Sherman (csherman@searchwise.net) is Editor of SearchDay, a daily newsletter from SearchEngineWatch.com and President of Searchwise, a Boulder-based Web consulting firm. Chris will present a talk on "Power Searching with Google" that covers how to get the most out of this impressive search engine. Google offers a bevy of goodies that are a boon to searchers, but they're not always easy to find -- and some are undocumented. We'll learn how to use these heavy-duty power tools to push Google to its maximum effectiveness. Chris has written about search and search engines since 1994 and co-manages the largest search engine conference in the industry, "Search Engine Strategies" with fellow search guru Danny Sullivan.

Tim Moynihan (tmoynihan@google.com) is Google's Regional Sales Manager for Mountain States and heads up the Denver office of Google. Tim will give a talk entitled, "Search engine advertising - the evolution to Pay-per-click and how to make your ad dollars count." He will cover how search engine advertising works, who the players are, how the business model has changed over time and fill us in on Google's current and future approach in this arena.

URL's of interest:

The meeting is Tuesday, May 13th from 7:00 - 9:00 pm (with optional 6:30 pm start for refreshments and informal networking). The meeting will be held at The National Center for Atmospheric Research (NCAR) at 1850 Table Mesa Drive in Boulder. To get to NCAR from the Boulder Turnpike (US 36) or Broadway (US 93), take Table Mesa Drive west towards the mountains for approximately 2.5 miles into the foothills. NCAR is at the top of the hill. For door-to-door driving directions, go to MapQuest (http://www.mapquest.com/ ), click on Driving Directions, enter your starting address, NCAR's address, and voila! Park in the NCAR lot, go in the main door, and ask the guard to point you to meeting, which is held in the main auditorium, right off the lobby. The meeting is free and open to the public, but we may pass the hat to help defray expenses.

Our meeting location seats about 120 people. That is usually enough room to accommodate all attendees, but it's impossible for us to predict how many people will show up for any given meeting. Seating is always on a first-come, first serve basis, and in the event of more attendees than seats, we won't be able to admit additional people into the auditorium after all seats are filled.

Thanks to our two sponsors who help make RMIUG meetings happen:

  • MicroStaff (http://www.microstaff.com) which provides Creative and Technical Talent for Web, Interactive Media, Marketing Communications and Software Development projects, is the sponsor of food and beverages for RMIUG meetings.

  • ONEWARE (http://www.ONEWARE.com) -- a Colorado-based software company that provides semi-custom web-based applications, sponsors the RMIUG meeting minutes.

Consultants and companies are invited to bring Internet-related Product information, brochures, and business cards which will be displayed on an information table.

There are email mailing lists set up for this group. To subscribe or unsubscribe, see http://www.rmiug.org/maillist.html You can also reach the RMIUG "Executive" Committee at rmiug-comm@rmiug.org. Our web site is at http://www.rmiug.org/

Tentative upcoming RMIUG meetings:

  • TBD - "Blogging - The New Mouthpiece of the Net"
  • TBD - "Web Technology - What the Present and Future Holds"
  • TBD - "Starting an Internet/Software Company Today"
  • TBD - "Domain Update - Legal Issues & Technical Changes"
  • TBD - "Nonprofits on the Net - A Web of Activism"
  • TBD - "E-Learning: Did the Hype Ever Pan Out?"
  • TBD - "Instant Messaging vs. Email vs. Web"

(To suggest a topic, send your idea to rmiug-comm@rmiug.org)

RMIUG (http://www.rmiug.org/) appreciates the sponsorship of MicroStaff (http://www.microstaff.com) and ONEWARE (http://www.ONEWARE.com).

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